JD Proulx
(pronounced "prū" if you were wondering)
Connecting brands to consumers with creative-forward, data-backed marketing
August 2022-present
Marketing Analyst, Bubbies Ice Cream
April 2021 - May 2022
Director of Brand, Four Sigmatic
October 2020 - April 2021
Creative Manager, Bubbies Ice Cream
May 2019 - August 2020
Marketing Director, Lazy Bear (✽ ✽ Michelin)
April 2013 - May 2019
Marketing Manager, Sunfood Superfoods
Before this I was a graphic designer for six and a half years years, working for a design/print shop, a hearing aid brand, and a local newspaper.
Ten years experience leading consumer-focused marketing, brand strategy, and creative direction. Connecting business objectives to growth-driving outcomes, while creating exceptional customer experiences.
Player-coach of high performing teams and cross-functional collaboration. Fostering a positive culture of growth, success, and having fun.
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Consumer Goods
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Brand Strategy
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Integrated Marketing
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Creative Direction
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Data & Insights Analysis
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Innovation & GTM Planning
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E-Commerce (DTC)
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Retail (Brick & Mortar)
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Creative Problem Solving
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Operational Excellence
